Collection: Alpinestars

Alpinestars is an Italian motorsports apparel and protection company founded in 1963 that has become one of the most recognized and respected brands in motorcycle racing and riding gear worldwide. Originally started by Sante Mazzarolo as a hiking and ski boot manufacturer in the small town of Asolo, Italy, the company shifted focus to motorcycle boots in the late 1960s and quickly gained prominence by equipping top motocross and road racing champions. Known for their distinctive "A-stars" logo, Alpinestars has built its reputation on cutting-edge safety technology, extensive research and development, and close collaboration with professional racers across multiple disciplines—from MotoGP and World Superbike to motocross, supercross, and Formula 1 (they also produce racing suits for auto racing). The brand offers a comprehensive range of products including racing suits, jackets, pants, gloves, boots, and protective armor featuring innovations like their proprietary Tech-Air airbag system (one of the most advanced electronic airbag systems for both track and street riding), CE-certified armor, and advanced materials for impact and abrasion protection. Alpinestars gear is used by legendary riders like Marc Márquez, Valentino Rossi (during parts of his career), and countless other professional racers, while also offering street-focused collections that bring race-proven technology to everyday riders at various price points, maintaining their position as a premium brand synonymous with performance, safety, and Italian design.